This is a short commercial film that was put together by Dove a couple years back called “Evolution”. Condensed down to 60 seconds, it shows a model going through makeup, being Shopped and then the final product. For those out there who don’t know the extent of the “beautification” process, it will be a real eye opener…
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Pretty soon, actual models won’t even be necessary. When I was a kid, I thought everyone I saw on TV or in movies was a robot. Maybe that’s where we’re headed.
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